E-Commerce Officer: BAT

E-Commerce Officer at British American Tobacco (BAT) Bangladesh

To achieve the ambition, we have set for ourselves, we are looking for colleagues who are ready to live our ethos every day. Come be a part of this journey!


Seniority Level Experienced Non-management Level


The role is responsible for supporting the business and our retail customers. You will collaborate closely with IDT to monitor and maintain the B2B web platform by identifying and resolving technical issues that impact our customers and identify strategies to help support our agenda. You will also assist in crafting reports, summarizing e-commerce sales/orders for the replenishment agents and our internal business.

Reports To E Commerce Executive

Reporting Level Junior Level

Geographic Scope Bangladesh


As an E-commerce officer, you will work closely with various e-commerce platforms for the organization. You will be responsible for creating platforms to engage with targeted communities and users to the achieve the desired outcome set by you and the team.

What You Will Be Accountable For

  • Handle, analyze and draw conclusions on specific ecommerce critical metrics.
  • Collaborate closely with our digital technology team to identify, communicate and resolve e-commerce system, technical and performance issues
  • Work collaboratively with Commercial Marketing & IDT teams to outline business and customer requirements for our ecommerce platforms.
  • Develop and optimize campaigns and activities using creative A/B testing, segmentation and personalization to optimize the efficiency of digital activities.
  • Optimize & use digital platform assets & collaborate with internal teams to deliver a brand centric user experience.
  • Analyze all ecommerce website performance and recommend improvements to enhance customer experience and website performance
  • Run external suppliers/agencies scope of work within agreed budgets and handle delivery of all requirements On Time and In Full to the defined quality expectations.
  • Support the creation and summarizing of our e-commerce sales and orders


  • Have you managed any eCommerce platform professionally/personally?
  • Do you have working experience within E-Commerce & or Loyalty programs as a Business Analyst?

Essential Experience, Skills And Knowledge

  • At least 1-2 years of experience in Ecommerce understanding and Data & Analytics
  • Knowledge & capability to analyze and interpret data from GA, and other 3rd party data applications
  • Solid agency management experience
  • Managing developers to implement changes in web platform
  • Positive attitude, detail and customer oriented with good multitasking and organisational ability
  • Demonstrates strong commercial acumen by viewing situations and making decisions from a business perspective.


  • Good understanding of relevant Ecommerce strategies and systems, specifically BI/BPC, SAP or ERP equivalent
  • Strong expertise in using data visualization tools, capability to make data impactful with business recommendations
  • A good knowledge of consumer experience in e-commerce platforms


At BAT we are committed to our Purpose of creating A Better Tomorrow. This is what drives our people and our passion for innovation. See what is possible for you at BAT.

  • Global Top Employer with 53,000 BAT people across more than 180 markets
  • Brands sold in over 200 markets, made in 44 factories in 42 countries
  • Newly established Tech Hubs building world-class capabilities for innovation in 4 strategic locations
  • Diversity leader in the Financial Times and International Women’s Day Best Practice winner
  • Seal Award winner – one of 50 most sustainable companies


Collaboration, diversity and teamwork underpin everything we do here at BAT. We know that collaborating with colleagues from different backgrounds is what makes us stronger and best prepared to meet our business goals. Come bring your difference!

Application Deadline Closed

SALARY RANGE:  997,284 BDT Annually + excellent benefits + market leading bonus


Seniority Level

Entry level


  • Consumer Goods 
  • Tobacco

Employment Type


Job Functions

  • Sales 
  • Distribution 
  • Marketing